OUR STORY SO FAR.

TRAINING

23 Aug

Fields to farmhouses, farmhouse to an extraordinary innovative revelation. THIS IS HOW WE GOT HERE.

*Our Founder Tom Burgess has taken SweatIT from outside circuits to locally recognised, who now train NEW Personal Trainers take their first steps.*

How we Started

Fields to farmhouses, farmhouse to an extraordinary innovative revelation. SweatIT started out as a rather modest outside, circuit-based Bootcamp. The man behind the magic, Tom Burgess - Founder of SweatIT - started the journey to help local friends and family take ownership of their health and fitness. His passion for fitness inspired many to make changes to their lifestyles and attend regular sessions. It seemed that commercial gyms were exclusive and intimidating for many. It was clear that SweatIT had the potential to impact many more; that's exactly what he did. From humble beginnings in a school hall, SweatIT transitioned a wonderfully appealing farmhouse, 'the cow shed', into a facility that housed premium equipment and supported many in their pursuit of a better quality of life. SweatIT evolved into a personal training gym with the intent to only strive for greatness. Hundreds of people became a part of the SweatIT community - lifelong friendships blossomed and people were reaping the rewards of the quality of our Small Group Personal Training (SGPT).

Tom at our first outside location (Crowborough Rugby Football Club)

Making the Move

The mission has always remained the same: to make a difference. We do this by delivering professional health and fitness products & services to advocate a long term healthy lifestyle. Over the last year, it has become apparent that our health is the most imperative factor in our lives. Our members trusted in our ability to adapt and overcome the challenges of keeping motivated and sustaining their strength and fitness. Through adversity, we grew our membership and welcomed many more to our online and outdoor training. Our current venue was not able to hold the capacity of our current members so we made the decision to relocate. With even greater demand in people investing in their health, it is our duty to provide a facility that has even more opportunities to deliver the best possible service. What to expect: a space 4 times the size of our last, top-quality equipment, and premium features including a welcome area, showers to die for, and of course industry-leading trainers.

The TEAM celebrating moving in with a local beer or two.

Brand Development

Out with the old and in with the new. A brand should speak volumes: the language, the colours, the presentation and the values should all marry up. We will always seek to deliver the best standards and we wanted to represent our promise with an identity that defines us: modern, diverse, sleek and innovative. Our internal brand development is as important to us as our visuals - we can talk the talk, and we must walk the walk. Our values are commitment, consistency, inclusivity & being a positive influence, with the intention to provide all the necessary strategy, resources and ongoing support for every member.

Abi showing of her NEW SweatIT clothing with a smile!

Future Aspirations

Our endeavour is to be nationally recognised as one of the UK's leading destinations for lifestyle and fitness. Not only be the best provider of functional fitness for our members but to be educators to the next generation of aspiring personal trainers. SweatIT is now an accredited Level 3 Personal Trainer Course provider. Our highly experienced coaches have graduated multiple cohorts of students - facilitating new career pathways to more than 20 people. Our mission is to help as many people live more fulfilling long term healthy lifestyles, shaping future personal trainers and raising the standards of coaching.